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Deal Defence
Infrastructure

Are you losing contracts to cheaper, louder competitors? We build the infrastructure that stops that from happening.

Schedule a Conversation

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About

We diagnose where your deals collapse, and build the systems that turn a leaking pipeline into a defensible one.

Learn more

About

We diagnose where your deals collapse, and build the systems that turn a leaking pipeline into a defensible one.

Learn more

About

We diagnose where your deals collapse, and build the systems that turn a leaking pipeline into a defensible one.

Learn more

Solutions

Competitive Deal Defence System

We diagnose where your deals are getting lost to competitors, reverse-engineer how your competitors are beating you and hand you the defence system.

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Intelligence Infrastructure

Map of your competitors. Narratives winning deals, weaknesses they can't defend.

Aerial view of a winding road cutting through rocky terrain with patches of grass.

Deal Autopsy

Reverse the lose streak and regain the winning frame.

Aerial view of a winding road surrounded by dense green and yellow trees, showcasing nature’s vibrant colors.

Pipeline Defence

Complete System to dominate your market

Solutions

Competitive Deal Defence System

We diagnose where your deals are getting lost to competitors, reverse-engineer how your competitors are beating you and hand you the defence system.

Aerial view of a winding road cutting through rocky terrain and sandy landscape.

Intelligence Infrastructure

Map of your competitors. Narratives winning deals, weaknesses they can't defend.

Aerial view of a winding road cutting through rocky terrain with patches of grass.

Deal Autopsy

Reverse the lose streak and regain the winning frame.

Aerial view of a winding road surrounded by dense green and yellow trees, showcasing nature’s vibrant colors.

Pipeline Defence

Complete System to dominate your market

Solutions

Competitive Deal Defence System

We diagnose where your deals are getting lost to competitors, reverse-engineer how your competitors are beating you and hand you the defence system.

Aerial view of a winding road cutting through rocky terrain and sandy landscape.

Intelligence Infrastructure

Map of your competitors. Narratives winning deals, weaknesses they can't defend.

Aerial view of a winding road cutting through rocky terrain with patches of grass.

Deal Autopsy

Reverse the lose streak and regain the winning frame.

Aerial view of a winding road surrounded by dense green and yellow trees, showcasing nature’s vibrant colors.

Pipeline Defence

Complete System to dominate your market

Benefits

The best Attack
is Defence.

Keeping track of competitor moves is a full time job. Distilling insight and mapping success from it, is an art.

Get ahead of competition

Make your offer the only viable option, even in saturated markets

A hand holding a black pen, poised to write or draw on a surface.

Win more contracts

Turn lost deals into new revenue.

Boost
your
Smiling young woman with curly hair sitting at a laptop, in front of a teal wall.
A young woman with long hair smiles while standing against a green backdrop, wearing a casual dark sweater.
A smiling person with curly hair sits at a desk, looking at a laptop against a dark background.
sales team

With competitor-slicing talk tracks, narratives and offers.

Create real monopoly

Become the Only Option

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Winning clients

Testimonials

What our clients say

Schedule a Conversation

Testimonials

What our clients say

Schedule a Conversation

Testimonials

What our clients say

Schedule a Conversation

FAQ

Frequently asked questions

Frequently asked questions

Here are the top questions our clients ask before getting started.

Here are the top questions our clients ask before getting started.

What's Nicodemus Deal Defence Infrastructure?

A defence infrastructure is made of information about the competition, a set of tools to consistently beat them and a strategy to dominate your market

Who is this for?

Our clients are founders and agency owners who have built real expertise and strong delivery but are watching deals walk out the door because their sales infrastructure was never built to defend value under pressure.

How long does delivery take?

Usually 30 days, depending on project scope, if you qualify we move quick.

What's the ROI?

One closed deal you would have otherwise lost usually covers the investment. Everything after is incremental margin.

Is this a subscription or retainer?

No, we build and deploy once per engagement.

Stop losing deals from next month

Map the holes in your framing and pipeline. Discover how to become the only retional option in your market and stop competing on price.

Schedule a Conversation

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

Stop losing deals from next month

Map the holes in your framing and pipeline. Discover how to become the only retional option in your market and stop competing on price.

Schedule a Conversation

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

Stop losing deals from next month

Map the holes in your framing and pipeline. Discover how to become the only retional option in your market and stop competing on price.

Schedule a Conversation

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.